TY  - BOOK
AU  - Burns, Alvin C.
AU  - Veeck, Ann and Bush, Ronald F.
TI  - Marketing Research
SN  - 9789332584679
U1  - 658.83 B96M 
PY  - 2018///
CY  - New Delhi
PB  - Pearson
N1  - Includes index
ER  -