TY  - BOOK
AU  - Singh, Tejinder Jeet
TI  - Marketing Management: An Indian Perspective
SN  - 9789380444406
U1  - 658.8 SI52M 
PY  - 2010///
CY  - Delhi
PB  - A.B. Publication
KW  - Marketing Enviornment, Pricing, Product Development, Promotion
ER  -