Srivastava, Vishal Marketing Research /Vishal Srivastava - Delhi: A.B. Publication, 2024. - xxiv, 412p. ; 24 cm. Included Appendix English ISBN: 9789380444581 Subjects--Topical Terms: Marketing Information System, Research Designing, Data, Data Collection Techniques Dewey Class. No.: 658.83 SR99M