000 00569nam a2200193 4500
005 20250327043204.0
008 250327b |||||||| |||| 00| 0 eng d
020 _a9781471111709
040 _aRCL
082 _a658.834 B48C
100 _aBerger, Jonah
_927036
245 _aContagious:
_bHow to Build Word of Mouth in the Digital Age
_c/Jonah Berger
260 _aNew Delhi:
_bSimon & Schuster
_c2014.
300 _aviii, 244p. ; 19 cm.
504 _aIncluded Indexes
546 _aEnglish
650 _aSocial communication, Social currency
_927037
942 _cBK
999 _c46778
_d46778