000 02441nam a22002417a 4500
005 20251104102733.0
008 251104b |||||||| |||| 00| 0 eng d
020 _a9781507222911
040 _aRCL
082 _a658.02 P21A
100 _aPallen, Phil
_929792
245 _a AI For Small Business
_bFrom Marketing And Sales To HR And Operations, How To Employ The Power of Artificial Intelligence For Small Business Success
_c/Phil Pallen
250 _a1st.
260 _aMassachusetts:
_bAdams Media,
_c2025.
300 _a255p. ; 23cm.
504 _aIncludes index.
520 _a"ChatGPT, machine learning, automation, natural language processing. Every day, it seems like there is a new AI term to learn and a new promise of how it will improve your work. But with tons of conflicting information, small business owners are left wondering exactly how to leverage AI technology to grow and, more importantly, stay competitive with larger companies. Cutting through the buzzwords and media frenzy, AI for Small Business is the road map to take you from overwhelmed to empowered. Opening with simple explanations of AI basics and clarification of myths, you are empowered to assess your goals to create a comprehensive AI strategy for your business-including information on selecting tools, a timeline for implementation, and ideas for scaling systems. This essential guide then walks you through practical AI applications for each department, informing you how to use AI to automate tasks, make better decisions, and grow your business in all areas including: -Sales -Marketing -Social media and content creation -Customer service -Finance and accounting -Operations and logistics -Human resources and talent management -Data analysis and decision-making -Security and legal compliance -R&D and innovation Author Phil Pallen is a brand strategist who uses his AI expertise to help hundreds of businesses scale and grow profits. In AI for Small Business, case studies from Pallen's successful clients illustrate how real small business owners are applying AI technology in various ways. Plus, ready-to-try prompt sidebars and specific product recommendations allow you to start employing the power of AI in real time"-- Provided by publisher.
546 _aEnglish
650 _aSmall business
_929793
650 _aTechnological innovations
_929794
856 _u http://id.loc.gov/authorities/subjects/sh85123582
942 _cBK
999 _c47455
_d47455