Services marketing: people, technology, strategy
Lovelock, Christopher Wirtz Jochen
Services marketing: people, technology, strategy - 5th ed. - New Delhi New Delhi, Pearson Education Pearson Education 2007
380.1, L82S
Services marketing: people, technology, strategy - 5th ed. - New Delhi New Delhi, Pearson Education Pearson Education 2007
380.1, L82S