Principles of Marketing (Record no. 27486)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00465nam a22001577a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9789352865611 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | K94P |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing |
| Statement of responsibility, etc. | / Philip Kotler, Gary Armstrong and Prafulla Y. Agnihotri |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 17th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi: |
| Name of publisher, distributor, etc. | Pearson, |
| Date of publication, distribution, etc. | 2018. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxii,701p.: |
| Other physical details | col. ill.; |
| Accompanying material | 26cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 546 ## - LANGUAGE NOTE | |
| Language note | English |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type | Source of classification or shelving scheme | Cost, normal purchase price |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| RCL | RCL | 10/03/2018 | 17 | 658.8 K94P | 60865 | 01/29/2024 | 01/23/2024 | 10/03/2018 | Books | ||||||
| RCL | RCL | 10/03/2018 | 21 | 658.8 K94P | 60866 | 02/12/2024 | 10/25/2023 | 10/03/2018 | Books | ||||||
| RCL | RCL | 10/03/2018 | 15 | 658.8 K94P | 60867 | 01/29/2024 | 01/23/2024 | 10/03/2018 | Books | ||||||
| RCL | RCL | 03/09/2020 | 14 | 658.8 K94P | 61884 | 08/09/2024 | 08/08/2024 | 03/09/2020 | Books | Dewey Decimal Classification | 919.00 |