Advertising Management / Rajeev Batra, John G. Myers and David A. Aaker

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Material type: Text

TextPublication details: New Delhi: Pearson, 2018Edition: 5th edDescription: 768p.: col. ill.; 25cmISBN:

DDC classification:

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Holdings
Item type	Home library	Call number	Materials specified	Status	Date due	Barcode
Books	RCL	659.1 B34A (Browse shelf(Opens below))		Available		60777

Includes index.

Includes bibliographical references.

English

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