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Advertising & ICM: Principles & Practice / Sandra Moriarty, Nancy Mitchell & William Wells by
Edition: 10th ed.
Material type: Text Text
Publication details: New Delh: Pearson, 2017
Online access:
Availability: Items available for loan: RCL (3)Call number: 659.1 M77A, ...

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2.
Advertising: and IMC Principles and Practice by
Edition: 11th Ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida: Pearson; 2022
Availability: Items available for loan: RCL (1)Call number: 659.1 M77A.

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