Brand positioning: strategies for competitive advantage

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Material type: Text

TextPublication details: New Delhi; New Delhi, Tata McGraw Hill Tata McGraw Hill; 2005Edition: 2nd edDDC classification:

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Item type	Home library	Call number	Status	Barcode
Books	RCL	658.827 SE53B (Browse shelf(Opens below))	Available	44980
Books	RCL	658.827 SE53B (Browse shelf(Opens below))	Available	56248
Books	RCL	658.827 SE53B (Browse shelf(Opens below))	Available	56249
Books	RCL	658.827 SE53B (Browse shelf(Opens below))	Available	56250
Books	RCL	658.827 SE53B (Browse shelf(Opens below))	Available	56251

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Previous	658.827 K98M Managing Indian Brands: Marketing Concepts and Strategies	658.827 M75B Brand Management : The Indian Context	658.827 R11B Brand Experience: The Marketing Mind Game	658.827 SE53B Brand positioning: strategies for competitive advantage	658.83 B96M Marketing Research	658.83 K52C Consumer Affairs	658.83 K98M Marketing Research : A global Outlook	Next

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